June 1, 2023
How to Capitalize on AV Trends at your next Conference or Event
As an event professional, you may have observed the increasing demand for high-quality video and audio production, as well as the growing use of interactive technologies in events. As an AV provider, we will examine these trends and how they are shaping the future of AV in conferences and events.
High Quality demands High Technology:
The increasing demand for high-quality video and audio production at events is driving the need for additional technology. This can be seen in the popularity of large-scale LED video walls, high-definition projectors, and immersive sound systems, which are great for creating an immersive customer experience, but it comes at a cost. The increased demand for AV creates the challenge of providing reliable and robust technology to support these systems. This can increase concerns around equipment failure, network connectivity issues, and the need for skilled AV technicians to operate and troubleshoot the equipment.
Interactive Technologies require Special Considerations:
Another trend in the use of AV in events is the growing use of interactive technologies, such as virtual and augmented reality, to create engaging and immersive experiences for attendees. While these technologies can offer many benefits, including increased engagement and a more memorable experience for attendees, they can also be expensive to implement and may require specialized skills to operate and maintain.
Inclusion > Exclusion of Attendees:
Another challenge in the use of AV in events is ensuring that the technology used is accessible to all attendees, including those with disabilities, so that you can provide an experience that is inclusive of everyone. To achieve this goal, you must include considerations around providing captioning or sign language interpretation for presentations, as well as ensuring that audio and video systems are compatible with hearing aids and other assistive devices. You’ll want to take this into consideration when planning the fine details of your upcoming event.
To address these trends and challenges, you can work closely with AV professionals to ensure that the technology used is reliable, accessible, and appropriate for the specific needs of your event. There’s no need to conduct thorough research into different AV systems and technologies if you work with a trusted AV partner like American AV. We will work closely with you to develop contingency plans in the event of technical difficulties and our deep expertise will help you choose the right technology for your audience. Additionally, we can partner with you to ensure that your events are inclusive and accessible to all attendees by providing appropriate accommodations and ensuring that your event AV systems are compatible with assistive devices.
Learn more about how we can ‘Set the stage for your success’ at americanav.com.
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